Privacy & Policy
We are Belyfted Limited, registered in the UK under
company number 11139735 and registered with the HMRC XBML00000135835 and FCA xxxxxxx.
At Belyfted, we pride ourselves on maintaining the
highest levels of security, transparency and integrity in our work, and
recognise the importance of protecting and respecting your personal data.
- the information we collect;
- how we use that information;
- when we share information;
- your rights;
- and how to get in contact.
To provide you with our services we need to know
things about you. We will only collect information we need to provide you with
the services you have requested and will handle your information with the
utmost care. Any information we receive about you will be subject to strict
controls to minimise the risk of misuse – including unauthorised access to, or
disclosure of, your personal data.
may collect about visitors to our website (even if you do not become a
customer), companies and individuals who register for our services, and
continue using our services, and any other person who contacts us over the
telephone or in writing.
Please read this notice carefully, together with
our Terms and Conditions and any other documents referred to within. Here we
explain the basis on which any information we collect about you, or that you
provide to us, will be processed by us and other parties in providing you with
the services you use.
“personal information” means any data that can identify you as an individual
for example name, address and contact information.
If you would like to know more about any of the
that we can help you with any questions or concerns
What information do we collect? And
how do we collect it?
Information you provide to us
To open an account or use Belyfted services, you will be asked
to provide identifying information about yourself (e.g. name, address, and
email address), your company and documents to verify the information provided.
In order to make payments, you will be asked to provide the
information required to facilitate the payment – e.g. beneficiary information,
bank account details and source of funds.
Through the course of our business relationship, we may ask for
additional evidence in order for us to comply with our legal obligations – e.g.
anti-money laundering regulations. These can include, but are not limited to,
documents required to verify any information provided or evidence of source of
Information we collect when you use our
website or app
on our website, for fraud prevention and to provide internet based
advertisement. For detailed information on the cookies we use and the purposes
The Belyfted user community participants will have their
sessions recorded to allow us to capture the feedback to improve our services
and help with the development of new products. This will always be based on
your consent, which you can withdraw at any time.
For the detection and prevention of fraud and cyber-crime, we
will collect information, including session, device and IP address to help
ascertain the legitimacy of the account login.
For non-registered users, we may contact you using publically
available information or information from third parties, which you have
consented to being shared, to let you know about products that could be relevant
for your business.
Once your account is fully set up and you begin to transact with
us we will collect, process and store your Belyfted financial and transactional
information. This information includes the amount, currency, type of
transaction, source of funds, exchange rate, recipient name and bank details.
Information about you that we receive from
To protect ourselves and our customers against fraud, we verify
the information you provide with Anti-Fraud agencies and Electronic Identity
Verification Services. In the course of verification, we receive and process
information about you from such services.
Information may be collected from credit reference agencies.
More information on this can be found here: https://www.callcredit.co.uk/legal-information/bureau-privacy-notice
All calls are recorded and correspondence retained for the
purposes of quality control and training, as evidence of transactions and to
fulfil regulation requirements. Any information you disclose to us will be held
on these recordings.
Individuals who are not registered users of Belyfted
Belyfted will collect information about connected parties to a Belyfted
client during the course of the business relationship from the client to comply
with our legal obligations - e.g. directors or shareholders of a company.
Belyfted will collect information required to be able to send a
payment to an individual, who may not be a Belyfted client. This will include
name and bank account details that are required by regulations to process the
What is the purpose for processing
We will process your personal data:
As necessary to perform our contractual obligations. – To ensure we process
payments and fulfil our side of the contract we will process transaction
information, verification information and phone recordings.
As necessary to comply with our legal
obligations. – As a financial services company we must collect
and process certain information to comply with applicable laws and regulations.
These include for:
Completing due diligence to prevent money laundering
and financial crime
Financial and tax reporting and bookkeeping
Establishment and defence of legal rights
For activities relating to the prevention, detection
and investigation of crime
Information on connected parties and beneficiaries is used for
the purpose it is collected to comply with regulations and to make payments on
the Client’s behalf. We will not use this information to market to the
non-registered individual unless they have specifically consented to receive
As necessary for our own legitimate interests. – Belyfted’s aim is to
provide an excellent service. There is additional information we may collect
that will help us:
To be able to provide our customers with an
excellent service – e.g. contact details, hours of availability and languages
To notify our customers of market changes, products
and Belyfted event information that is relevant to them
To provide service update notifications of any
changes to our products and service that affect our customers
Based on your consent:
To provide general product and market insight to
make the most of your Belyfted experience
To perform market research through surveys to help
improve our products
To build a user community to provide feedback in the
development and improvement of Belyfted products
To provide offers, competitions and incentives
Who do we share your data with?
Belyfted Group Companies
Within Belyfted our systems are accessible to all of our group
companies to ensure that your accounts are available to be serviced following
the sun. Certain group companies with access to the data are based outside of
the EEA. However the way we access, process and transmit your information and
our level of security remains consistent across the group.
Belyfted uses various banking partners around the world to
ensure your payment can get to where it needs to go as quickly as possible.
When you transact with Belyfted, we may need to share your information with
payment providers or banking partners outside of the EEA, such as intermediary
or beneficiary banks – e.g. if you ask us to make a USD payment to China - Hong
Kong the funds would be cleared through an intermediary bank in the US before
reaching China - Hong Kong.
For transparency, verification and legal requirements, we are
required to include certain information on the payment which could include:
Your date of birth
Your national identity reference (e.g. passport)
If you were introduced to Belyfted by one of our trusted
partners, we may provide them with your information to fulfill our contractual
obligations with the partner.
Additionally, we may share your details with a trusted partner
for marketing purposes if you have given your consent to do so.
We may share your information with trusted companies providing
services to us under confidentiality agreements or to companies that assist us
in meeting our obligations to you and our regulators– e.g. the processing of
card transactions or the verification of documentation. These companies do not
have any rights to market other services with you.
These trusted companies may be outside of the EEA. Belyfted will
ensure that the company is based in a country with adequate data protections
under their law, or that we impose contractual obligations or require them to
be certified with a framework of protection deemed suitable by Belyfted. Belyfted
performs due diligence to ensure third parties are compliant with applicable
legal and contractual requirements.
Also, we may share your information with any person acting on
your behalf provided that you have given us the permission to do so.
Regulators and Law enforcement
We may need to pass necessary information on to Governmental
departments, regulatory bodies, the police/law enforcement agencies or other
third parties where we are legally compelled to do so - e.g. if we have reason
to believe an individual is acting fraudulently and using our services for an
We will never sell any personal data that we hold about you.
How long do we keep your personal
Belyfted will only retain your information for as long as is
necessary for providing our service to you and will not hold or process your
information for any longer than we are legally required to. The criteria used
to determine the appropriate retention includes:
Regulatory requirements Belyfted is subject to
Whether a legal claim could be brought against Belyfted
Necessity of information to provide our service to
The legal basis for processing – e.g. consent
Information about connected parties and beneficiaries, which may
not belong to a Belyfted client, are stored for a period to comply with
applicable legal requirements.
We communicate with you on a regular basis via email and phone
to provide excellent customer service and fulfil requests.
Additionally, we use your email address, phone number and postal
Provide notification as part of the on-boarding and
Send you important changes to our products and
Send notices and disclosures required by law
Due to the service-orientated nature of these communications,
you cannot opt out to receiving these.
Belyfted would like to keep you up to date concerning our
products and services.
Once you are a client of Belyfted, we may use your information
to provide product information, and rate and market updates that are relevant
to you and/or your company.
We may also use your information (whether you are a registered Belyfted
user or a visitor to our website) to keep you up to date on general products,
market updates or rate movements provided you have given your consent to do so.
If you change your mind on which communications you would like
to receive or how you would like to receive them or you decide that you do not
wish to receive these types of communications, you can remove your consent at
any time by:
managing your preferences through the WFO trading
platform, if you are a registered user;
Or, at the bottom of any email that you receive.
You will not miss out on any service we provide by not choosing
to receive marketing from us and you can change your mind whenever you like as
often as you like.
What are your rights
We recognise and support the rights outlined below that you have
in relation to your personal information under Data Protection Laws. If you
would like to exercise any of the below rights then please contact the
Information Security Officer (email@example.com)
and we will respond to your query within 1 month.
We will require you to provide proof of your identity and to
provide sufficient information to allow us to locate your information.
Non-registered users (e.g. website users, connected parties and
beneficiaries of payments) have the same rights as any registered user and can
contact Belyfted to request these.
For more information about your rights please visit
the ICO website.
To ask for information that Belyfted holds
about you to be corrected.
If you notice any of the information on your account is
incorrect, you can contact us and we will make any necessary changes, subject
to verification of the information.
To ask us to erase your information if we no
longer have a reason to hold it
Belyfted will retain your information only for as long as
necessary based on our obligations and business needs. This will be in line
with our data retention policy. For more information, please see the How
long do you hold my information for? section of this Policy. Additionally,
you can request for your data to be deleted, subject to our legal and
We will retain a record of your erasure request but we will not
use this information for any other purpose.
To ask for a copy of the information
Belyfted holds about you
You have the right to request details of the information we hold
about you, a description of that data, the purposes for which it is being used
and any parties with which we share your information. Where we are legally
permitted to, we may decline your request or part of your request, but we will
provide an explanation with the response.
To ask Belyfted not to further
process your information.
If you make a request for us to stop processing information, we
will investigate to see if there is compelling reason for processing to
continue and will discuss the conclusion of the investigation with you.
You can not object to the processing which is a legal obligation
or where we must process your information to satisfy a contract to which you
are a party.
Also, you can object to marketing communications at any time.
Please see the marketing section for more details.
To ask not to be subject to
automated decision making and profiling
Belyfted puts people first. There will not be any scenarios in
which profiling or automated decision making will have a legal impact on you
without a person reviewing or making a decision on the result. If you feel you
may have been unfairly impacted, please contact us to discuss this further.
We store all data electronically in a secure manner to protect
its confidentiality, integrity and availability. Data is stored on servers
which are protected by actively maintained firewalls. We make use of up-to-date
anti-virus software and our servers have restricted access.
If you provide paper based documentation for the purpose of
identity verification these will be stored electronically and the original will
be destroyed securely or returned to you.
Transmission of data on the internet can never be completely
secure. We do not and cannot guarantee the security of information collected or
transmitted electronically however, we take reasonable care to safeguard your
What if I am unhappy?
If at any time you are not happy with how we handle your
information, you can make a complaint to us. For further information please see our complaints policy.
We would really like the opportunity to set things right with
you but you also have the right to raise any data protection concerns with the Information
Commissioners Office directly if you are unhappy with the way we are
handling your information.
If you would like to get in contact with us, please contact our
Information Security Officer at 44 Whalebone Lane South, Dagenham, Essex, RM8
1BB; send us an email to firstname.lastname@example.org or call us on +44 20 8127 0308.
We may amend this policy from time to time. If we
make any changes that will affect you, we will be sure to let you know. This
will always be published publicly on our website here.